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RATIONAL AG is the global market and technology leader for innovative cooking systems in commercial food preparation. .
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At a Glance
RATIONAL AG: Market Leader in Commercial Cooking Systems
Global Market and Technology Leader
RATIONAL AG is the global market and technology leader for innovative cooking systems in commercial food preparation. The customer base ranges from restaurants and hotels, company canteens, hospitals, schools, universities, the military, prisons, and retirement homes to fast-food restaurants, party services, supermarkets, bakeries and snack bars, butchers, petrol stations, and delivery services, including so-called ghost kitchens.
Market Potential and Innovation
The company estimates the global market potential for combi-steamers at 4.8 million customers, around 75% of whom still use traditional cooking appliances. With the iCombi, the iVario, and the iHexagon, the intelligent cooking systems, all these appliances can be replaced. This allows customers to improve the quality of their food and save money.
Comprehensive Customer Services
In addition, RATIONAL offers a wide range of services for customers, such as accessories, care products, spare parts, training, and technical services.
Market Leadership and Financial Strength
The results of the unique customer benefit philosophy are market leadership, growth, profitability, and stability, which are expressed in the following key figures from 2024:
- 50% global market share
- Sales revenues of 1,194 million euros
- EBIT of 314 million euros
- EBIT margin of 26%
- Equity ratio of 77%
- Long-term average payout ratio of ~70%